“In The Six Startup Stages, you’ll learn why so many ventures fail. The insight: founders often overestimate their progress and overinvest, burning through capital before they realize they are off course. With rich examples, the book shows how to avoid that fate by making the right moves for your venture’s true stage of development.”
As seen in
You don’t need to be technical to build a tech startup
Most startups don’t die from a bad idea. They die building the wrong thing, at the wrong stage, before proving anyone will pay. The 6 Startup Stages is the stage-by-stage playbook for building a profitable startup, and putting AI to work at every step.
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Build Your Dream Startup with The 6 Startup Stages#1 in New Releases in Venture Capital
Oct 2024
#15 in Best Sellers in Venture Capital overall on Amazon
Oct 2024
What People are Saying
Author of "Why Startups Fail" and Professor, Harvard Business School
“6 Startup Stages’ is an essential roadmap for any entrepreneur. It’s a micro-MBA with actionable insights and tools that are crucial for navigating the uncertain journey of building a startup. Avoid common pitfalls with practical real-world examples so you can turn your vision into a successful business.”
Funding Ecosystem Partner of Right Side Capital Management
“Jason and Stas have written the book needed by entrepreneurs looking to answer the most important questions faced by startups…”
Principal Product Manager, Microsoft 365 Copilot and Microsoft Teams, Author of “Microsoft Secrets”, and Co-founder of Tools of the Trade Media, LLC and DirectorPrep.com
“The 6 Startup Stages is a true builder’s guide to profitability and market fit, full of practical advice and real examples of success stories. Perfect blend of reality and optimism to help you build companies that can weather and thrive amidst changing market dynamics.”
Director of Content, LinkedIn
“The Six Startup Stages guide entrepreneurs through a practical step-wise and iterative path to building a business, helping them avoid many pitfalls and blind spots along the way…”
Managing Director of gener8tor Luxembourg Investment Accelerator
“This book might just save your business. Having gone through a few failed start-ups, I wish I would have had this book to stop me from making some bad decisions. Jason and Stas have put together a powerful step-by-step guide to start-up success. A must read for founders.”
Best-Selling Author and Founder of Black Sheep Foundry
As seen in
Unleash the Power of Your Startup Idea
As a non-technical founder, you’re faced with daily decisions that can make or break your startup.
Have you read countless business books, listened to coaches, but feel lost, overwhelmed, and unsure of the next step? Navigating the startup journey can be difficult and lonely without the right guidance.
We share our experiences and insider tips from playbooks we use to build real companies.
Use The 6 Startup Stages to steer clear of costly mistakes and successfully launch and scale your startup.
Don’t let your dream remain just an idea. Copy the strategies and tools from this book to get ahead of your competition and build a thriving, profitable startup.
What makes
The 6 Startup Stages
different?
- Get advice from real founders
- Leverage frameworks you can copy
- Understand how to focus on what matters most
- Learn how to navigate each startup stage
- Get bonus tools and resources
Tailored for Founders
The 6 Startup Stages book WILL help you…
- Validate your idea
- Secure product-market fit
- Attract and convert your ideal customers
- Assemble a winning leadership team
- Navigate fundraising
- Scale your business
- Achieve profitability
- Leverage AI effectively at every stage
Make your startup a success
Overcome Your Startup Hurdles
By applying our strategies, you'll avoid...
 Developing products no one wants |  Selling to the wrong target customers |  Making bad hires |  Running out of capital |
About the Authors
Jason Hishmeh and Stas Chernychko, co-founders of Varyence and
Equet, help non-technical founders build and scale successful startups.
Their track record includes growing numerous startups to multi-millions in annual recurring revenue and an acquisition of one startup by a public company.
This book shares their collective experiences, offering inside playbooks and tips grounded in their real-world experiences building successful companies.
Work with the Authors
Book direct one-on-one help with the authors, who have been building startups for over 10 years.
With the right guidance,
you are more likely to:
 Build companies that scale |  Create profitable exits |  Become an acquisition target |